Thursday, April 2, 2009

Reflection on Student Videos

I enjoyed watching the various student-made videos from last term. It was very interesting to see the approach that each video took from how they incorporated their subject matter with viral video techniques. One of my favorite videos was the RichRod press conference where the group used a mashup technique by taking one of his press conferences and integrated their own hypothetical questions to make his responses seem comical. It was interesting to see how they drew upon that approach from the Coors Light commercials, which have been successful. Also, I noticed how many of the videos incorporated politics since last term was during the Presidential election cycle. After looking at all the videos, I realized that one of the best approaches is to combine some past footage of celebrities in either a parody or mashup since celebrities can draw a lot of attention and this is clearly the easiest way to have one in your video. All in all, I felt that the students did a very nice job with their videos and it was interesting to see how they incorporated some of the techniques we are currently learning about in their videos.

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